SMS Short Code Service

Inbound SMS, Keywords and Customer Engagement

OnlineSMS Short Code

SMS Short Code Service for Business Communication

An SMS short code is a short number used for text-message interactions. Depending on the available service and operator arrangements, businesses can use it to receive customer replies, run keyword-based campaigns, collect leads and support two-way SMS engagement.

OnlineSMS short code services can route incoming messages to the relevant account using a registered keyword. For example, a customer can text XYZL followed by a message; the keyword helps identify the business or campaign. Availability, number format, throughput and pricing depend on the service configuration and applicable operator requirements.

Explore our Bulk SMS services, or contact our team to discuss a short code setup.

Short code services are commonly used for lead generation, customer feedback, surveys, voting and campaign responses. With a shared code, a keyword can act as an identifier for your organisation. For example, if your keyword is XYZL, an incoming message beginning with “XYZL ” can be routed to the relevant account, subject to the configured rules.

Common use cases

  • Lead generation and campaign response collection
  • Customer feedback, surveys and polls
  • Alerts, notifications and service interactions
  • Keyword-based customer engagement

Actual throughput, delivery and filtering depend on the service, operator and regulatory requirements. Do not assume a short code bypasses carrier filtering or compliance checks.

 Watch Video on Shared Messaging

Pricing

Short Code Pricing


Types of Short Codes

Common Short Code Number Options

Availability depends on country and service provider

Random Short Codes:

  1. Random short codes, also referred to as "non-vanity short codes"
  2. A number is assigned by the provider or operator; supported length and availability vary by market.

Vanity Short Codes:

  1. Vanity short codes, just like license plates, give you the option of choosing what your number will be.
  2. A memorable number may be requested where the provider supports selection; availability and price depend on the provider.

Frequently Asked Questions

What is a Short Code?

An SMS short code is a short number used for messaging interactions. The supported number format, eligibility, pricing and message capabilities vary by country, operator and service type. A short code does not automatically mean that a message is premium-rated; confirm charges and service terms with the provider before launch.

When to use a short code?

  • Competitions & Voting
  • Marketing, Promotions, Campaigns
  • Two-factor authentication
  • Alerts and notifications

Is Long Code Costlier than Short Code?

Long-code and short-code pricing depends on the country, provider, traffic volume and service configuration. Long codes may be suitable for lower-volume or conversational use cases, while short codes may be considered for campaigns that require a dedicated short number or higher-volume interaction. Confirm current availability and pricing before choosing.

How is Long Code different from Short Code?

A long code is a phone-number format that may support messaging and, where enabled, voice calls. Short codes are shorter numbers intended for messaging workflows and may be used for inbound keyword responses or other supported interactions. International availability, calling capability, throughput and pricing vary by provider and country.


Short Code vs Long Code

Choose a messaging number for your use case

Compare setup, reach, throughput and cost with your provider

Short Code

  1. 5 or 6 digit short phone number exclusively for sending SMS
  2. Throughput depends on operator and service configuration
  3. Usage and content rules still apply
  4. Expensive

Long Code

  1. 10-digit phone number for sending SMS
  2. Throughput depends on number type and provider
  3. Permitted use depends on local rules and provider policy
  4. Cheapest option

Plan Your SMS Short Code Campaign

Before launching, confirm number availability, keyword rules, pricing, throughput, inbound message routing and any applicable consent or messaging requirements.

Contact OnlineSMS to discuss your requirements or explore our SMS messaging solutions.