Geofencing is a location-based service in which an app or other software uses GPS, RFID, Wi-Fi or cellular data to trigger a pre-programmed action when a mobile device or RFID tag enters or exits a virtual boundary set up around a geographical location, known as a geofence.

Geofencing, in a security strategy model, provides security to wireless local area networks.

It is a technique of serving smartphone users with ads that are relevant to them, by creating a virtual perimeter or boundary around your business location which notifies users as soon as they enter the boundary.

It is an extremely granular marketing strategy that allows businesses to target customers based on where they are in relation to that business.

BENEFITS OF GEOFENCING?

• Business intelligence
• Better Targeting
• Contextual
• Improved Data Collection
• Competitive Advantage
• Increase revenue
• Personalized Customer Experience

SMS geofencing campaigns, where you create a virtual fence around a geographic area, are the easiest and most cost-effective way to drive location-based advertising.
Geo-Analytical service with the help of multiple operator based parameters to choose from, lets you target the right telecom audience / subscriber at the right Geo-Location based on subscriber presence in the telecom network. Telecom Subscriber profiling would be 24-48 hours old based on network presence of subscribers.

Geo Analytical Service utilizes location/ operator based parameters for running SMS & OBD campaigns.

Operator Intelligence Target Parameter

1. Circle wise
2. Prepaid / Post paid
3. Handset Cost slab
4. Usage based / Voice minutes
5. IN- enterprise / In Small

1. Age Wise
2. Date of Birth
3. Gender Wise
4. City based
5. Tehsil based

1. District based
2. Volume of Incoming calls
3. Volume of Outgoing calls
4. Data usage
5. STD revenue

Contact: +91 80 90 60 60 90 for Purchase
eMail: Info@onlinesms.in